“Why do you address women only?”
This was a question often asked by men in the workplace, revealing their genuine interest and eagerness to be involved in the USAID Women’s Economic and Social Empowerment Program’s interventions. Though the Program’s name might suggest a focus solely on women, achieving true gender equality requires men’s active participation. Understanding that lasting change in gender dynamics requires the buy-in and involvement of everyone, the program made a conscious effort to engage men.
